How much money would you pay to relieve aches and pains in your back at just the touch of a button? How much money would you pay for a new hoodie that may come with a little additional bulk, but can help improve your posture and target muscles and pain points to release tension? And finally, how much would you pay for a connected wearable that offers all of the above through an integration with a mobile app that lives on your smartphone? After first being teased at this year's Consumer Electronics Show, the AiraWear Massage Hoodie now exists as a Kickstarter campaign, and offers all of the above for those with back discomfort, and willing to embrace technology as part of the solution.