Apple

Apple's Spring forward media event is just a few hours away and all the finishing touches are being put in place for what is set to be quite the eye opening event. With new Apple Watch information and a possible new MacBook Air on the horizon, interest in the event is high.

It's coming up to the weekend before the Apple Watch is set to be properly launched at Spring forward event on Monday, and where this part of the week is ordinarily low-key as far as big tech reports are concerned, the blogosphere is currently under siege from info pertaining to Apple's new wearable. Accompanying the report that Watch will offer a very respectable five hours of battery life when in continuous heavy use, it appears that a full charge will take only two hours, which is quite a good turnaround for a gadget that is touted to run for a whole day of continued use.

It's looking almost certain that Apple will dish the details on its upcoming wearable this Monday, with invitations and preparations already in place for a special event at the Yerba Buena Center for the Arts in San Francisco. While we already know quite a bit about Apple Watch thanks to the introduction during September's keynote, the tech world has since speculated on some important factors, notably pricing, features and battery life. Now, a new report gives us a ballpark indication of how long the wrist computer will last before running out of juice, and as alluded to a short while ago by CEO Tim Cook, it appears that every wearer will need to get into the habit of overnight charging.

We've all seen battery charging cases for smartphones, now meet Reserve Strap, the interchangeable charging strap for the Apple Watch. Head over the jump to read all about this brilliant contraption.

Jony Ive seems proud of the efforts he has injected into the design process of the Apple Watch. The watch that was described by Ive as the "most personal" device from Apple, has him discussing the design efforts that went into it in a new interview.

This brilliant little online tool will help you determine, mix and match different Apple Watch styles, to give you an idea how the smartwatch will look according to your tastes. If you're looking forward to grabbing the smartwatch but are unsure about the style you want to go with, head over the jump and indulge yourself in this Apple Watch dress up realm.