When we think and talk about Apple and their products, we generally focus on two key aspects, form and function, both of which make devices like the iPhone, iPod and iPad stand out in the marketplace above all competition. The iPod portable music player revolutionized the way we think about and listen to music. The iPhone was one of the first smartphones to fuse together advanced features with an almost flawless design and the iPad brought about what Apple is calling the "Post-PC" era, and looks set to go from strength to strength.
The Apple loving world had five days to recover from the announcements made by Tim Cook and his team during the media event at the Yerba Buena Center for the Arts last Wednesday. The new iPad and Apple TV units are set to hit shelves around the world this Friday and if recent reports are anything to go by, then the user take up is set to be huge!
Some of the most useful applications on the Mac and iOS devices are ones that seem to be simplistic in form, but ultimately end up offering a service or solution to users which can be used time and time again. A lot of people purchase or download an application which offers a one time solution to a problem and then delete it from their machine or device, but the apps which offer a consistent feature set are generally the ones that are used repetitively.
Apple's iPhone wasn't the first foray into the world of voice communications for the Cupertino firm, and the latest device to show up on eBay suggests that landline telephones were once an area that Apple was looking to revolutionize, even all the way back in 1993.
Ever since that media event on Wednesday at the Yerba Buena Center for the Arts, consumers, bloggers, analysts - in fact everybody in and around the greater gadget-sphere has been talking about Apple's "new iPad" with scarcely any relent.
When Apple held its media briefing earlier this week, there was more on the agenda than just a new iPad. Those who have kept up on the events of Wednesday will already know that a new Apple TV was also announced, and it has a trick up its sleeve.
During the course of the last year, there has been much speculation circulating Apple's future plans to delve into the fiercely competitive connected TV market, implementing features of its current products to create a purportedly new experience, unofficially dubbed "iTV".
Every now and then, an event comes along which stands out from the rest and makes its name due to the fact that it is either the first of its kind, or, does something which has already been done but in an entirely different way. Toward the back end of 2011, we were proud to be involved as media partners for the MyGreatFest event, which took part in the heart of London, featuring some of the most prominent names that are associated with the jailbreak community on one way or the other.
The anticipated Apple media event, held in familiar surroundings in San Francisco, has come and gone, and judging by the permanent grid lock on all of Apple's online and telephone sales channels, it looks as if it has left the iPad-loving public very happy indeed. The event brought everything that we had anticipated, throwing very few curveballs and unfortunately lacking the drama of the famous "one more thing" which we had become so used to hearing from the late Steve Jobs.
Although the iPad has been a revolutionary product since the first iteration dropped some two years ago, it has, in the eyes of many, taken a backseat to the Cupertino company's smartphone.
