Apple tends to be pretty good at tweaking its products year-on-year in order to maintain consumer interest, but it certainly bucked the trend with the iPad mini 3. One of the biggest disappointments on record from the Cupertino company, it added Touch ID, a gold color option and not a lot else, yet Apple still felt that it warranted a major price bump. It has been rumored that the Mac maker is hastily preparing an upgrade, which may also include some design alterations, and a new leak of the purported rear shell sheds some light on this.
As Apple gears up for an influx of pre-orders of the Apple Watch from the 10th of April, it has now been revealed that reservations for in-store pickup will be limited to one per customer via the Reserve and Pickup service. Head over the jump to learn more about this new policy.
The Apple Watch try-on sessions will commence from this Friday, with the retail date arriving on April 24th, in just over two weeks' time, and although it's rather early to be casting aspersions, many are suggesting that this product could reach iPhone levels of popularity. Naturally, one might expect queues to form outside Apple Retail Stores in the days and hours leading up to the official launch later this month, but as per a new memo sent out by Apple SVP Angela Ahrendts, those days are long gone.
Apple made a series of announcements at its Spring Forward media event on April 9th, and aside from Apple Watch and the all-new MacBook, the company also announced a deal to bring HBO to its range of products. HBO NOW, as it is known, has taken a month to finally hit the scene, but if you're rocking an Apple TV, iPhone or iPad, you can give it a whirl thanks to the 30-day free trial that is being offered.
Time is ticking along just nicely, and in a couple of weeks you'll be able to watch it ebb away in a whole new way once you have an Apple Watch strapped to one of your extremities. Some lucky people already have one though, and they don't all work at Apple.
While the success of Apple Watch will mostly hang on the product itself, employees will also play a key role in proceedings. After all, it is many of they who will attempt to sell the product during the try-on sessions beginning in a few days' time, and even once this pre-order period has run its course, it seems certain that those working at Apple Stores will be essential in the company's attempt to grab a chunk of the wearable market. As a reward, Apple employees will enjoy a 50 percent discount on the lower-end Apple Watch variants, with a tidy $550 discount on the gold Watch Edition.
New video of the 12-inch Retina MacBook has just surfaced, and it gives a comparison versus 11-inch mid-2013 MacBook Air. Head past the break for further information and a look at the video as well.
How many of you are aware of the fact that 8K displays will be available for purchase next year? Those insane amount of pixels packed in a 4320p resolution is being worked upon by LG, who has further suggested that Apple is reportedly planning to release an 8K supported iMac by the end of 2015. Head over the jump for further information on this revelation from the Korean electronics giant.
Hot on the heals of the recent price reduction, which saw the current Apple TV reduced to just $69, rumors have begun to ciruclate that one product lineup could be about to get a second, higher-end device. Apple is said to be in talks to launch a subscription TV offering alongside iTunes, with the new Apple TV said to be part of those pans.
Angela Ahrendts, Apple’s senior vice-president of retail and online stores has sent a note to the company’s retail staff regarding the Apple Watch launch that is scheduled for later this month. The video note’s contents, which is supposed to be kept within Apple, were predictably leaked.
















