This isn’t the first time that Cook has been on the same list, of course, but any entry onto a list like this is one to be celebrated by all concerned.
This time around Cook’s profile was written by Laurene Powell Jobs, the former wife of Apple co-founder Steve Jobs. The profile talks of Cook’s “compassion” which isn’t always something you hear of people in his position.
Apple is Tim Cook’s life’s work, and in this work, Tim displays mastery. Tim has demonstrated more range in his leadership of one of the world’s largest companies than any contemporary CEO. Since Apple’s products and policies affect the very character of contemporary life, Tim’s job demands not only business wisdom but also philosophical wisdom. The intense pressure of setting and executing Apple’s progression with deep precision, and of taking responsibility for the company’s effects on society, is almost unimaginable. Yet Tim does it with compassion and discipline, turning to nature to replenish his spirit. In the summer he can be found hiking in our national parks, buoyed by the majesty of the mountains.
After more than a decade at the helm, Tim has carved out a place as not only one of the world’s most admired CEOs but an exemplar of moral leadership, technological imagination, environmental stewardship, and humanitarianism. To paraphrase a famous speech by Theodore Roosevelt: Tim strives valiantly, dares greatly, and spends himself in a grand cause.
The TIME list includes a ton of people, as you’d imagine, including Zendaya, Oprah Winfrey, Mary J. Blige, and others. You can see the full list of those included on the TIME website.