Pebble began as a Kickstarter project that exceeded all expectations, and even though many larger companies have brought forth their own smartwatch efforts, the company has doggedly stuck to its task and remained fairly relevant. Given its Kickstarter roots, it's fitting that the latest model, which Pebble began counting down to a few days back, should also begin its life on the crowd-funding site, and with a bunch of new features including - finally - a color display, those interested can snap up the wearable early and in doing so, save money on the eventual retail price.