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Apple Updates Siri With Improved Baseball Knowledge Base

Paul Morris·April 4, 2016

Apple has placed a great deal of emphasis on its Siri digital assistant in recent years by bringing additional power and capability as part of major improvements to iOS. The company's engineers will be continually tweaking, monitoring and amending the codebase to ensure the best performance from Siri and the fastest response times, but it's very rare that we see any real ability enhancements outside of a large iOS update. That internal policy appears to have been negated in this instance as Apple has drastically improved the pot of baseball knowledge that Siri can pull from to provide assistance to fans.

FBI’s Method Of Unlocking iPhone Unlikely To Remain Secret

Paul Morris·April 4, 2016

The FBI may have officially taken the necessary steps to drop its case against Apple, but the ongoing encryption battle is far from actually being over and put to bed. The United States Department of Justice jumped through all of the necessary hoops last week in order to prevent its ongoing encryption case against Apple from going to court. The decision was taken internally after the FBI found another method of unlocking the iPhone 5c used in the San Bernardino shootings, and therefore no longer required Apple's intervention. Now, several security experts have gone on record as stating that the method used by FBI for accessing the device is unlikely to stay secret for long.

This Space Black Milanese Loop Clone For Apple Watch Costs $23 Compared To Apple’s $199

Oliver Haslam·April 4, 2016

Apple Working On Smart Modular Bands For Apple Watch, Here’s How They Will Work

Paul Morris·April 2, 2016

Apple is working on smart modular bands for a future version of Apple Watch, patent filing reveals. Here's how these bands will work.

Apple Turns 40 Today, Hoists Iconic Pirate Flag At 1 Infinite Loop Campus

Paul Morris·April 1, 2016

On April 1, 1976, the company that we now know as Apple Inc. was formed by iconic tech leaders Steve Jobs, Steve Wozniak, and the somewhat lesser known Ronald Wayne. Today, or April 1, 2016, celebrates a huge milestone for the company in that it has now been in existence for 40 years, and while the terrain that the company has navigated over during the last four decades hasn't always been smooth, what we see before us is entirely unrecognizable from the firm that was incorporated in 1976 to sell the Apple I personal computer kit.

How A New Technology Will Help Apple Make iPhone 7 Thinner And Lighter

Paul Morris·April 1, 2016

Apple CEO Tim Cook Stops By Palo Alto Store For iPhone SE, 9.7-Inch iPad Pro Launch

Sameed Khan·April 1, 2016

Apple's new 4-inch iPhone SE and 9.7-inch iPad Pro hit store shelves today, and as per an ongoing trend, Apple CEO Tim Cook paid the Palo Alto Apple Store a surprise visit to mingle with customers on launch day.

This Was Inevitable: FBI Agrees To Unlock iPhone In Another Case

Paul Morris·April 1, 2016

The long-running Apple vs. the FBI encryption case may no longer be going to court, but that doesn't mean that the fallout and drama has come to an end. The government law enforcement agency may have officially announced that it will no longer pursue Apple through the legal system for the company's assistance in unlocking an iPhone 5c, but it's also now being reported that the FBI has agreed to assist in the unlocking of an iPhone and iPod involved in an ongoing homicide case in Arkansas.

$399 iPhone SE And 9.7-Inch iPad Pro Now On Sale

Paul Morris·March 31, 2016

Apple’s $399 iPhone SE Is Attracting More Android Switchers, Data Shows

Paul Morris·March 31, 2016

As much as Apple wants to appear to be giving its existing and potential consumers what they want, the company doesn't make hardware and business decisions based on pure romanticism. The introduction of the iPhone SE at last weeks' "Let us loop you in" event may have instantly appealed to a large customer base looking for something akin to the iPhone 5s, but Apple would have been looking at the bigger picture and what it means for customer acquisition as a whole.

Apple Releases Safari Technology Preview, Here Are The Details

Paul Morris·March 31, 2016

Apple has today announced a new version of its Safari web browser that is intended to provide developers with an early and regularly updated preview of what's to come in future versions of the web browser. The new Safari Technology Preview is designed provide an early look at upcoming web technologies that will make their way into future versions of Safari on Apple's OS X and iOS platforms. It will also provide those using the platform with access to technologies that simply aren't found in the current public releases of Apple's popular web browser.

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