Wondering how to shoot a video on an iPhone in Portrait Mode? Check here for all the exciting details on this.

Apple is making a real song and dance about its iPhones of late, perhaps in an attempt to stimulate flagging sales around the globe. It’s been releasing many video ads highlighting the different facets of the iPhone, and the latest relates to the advanced Depth Control feature that the most recent iPhones all offer.

Apple has shared a new video that focuses on the iPhone XR, iPhone XS, and iPhone XS Max’s ability to take advantage of depth control, allowing the user to decide how blurry they want a background to be when taking a portrait shot.

Google is doing what Apple can’t, or won’t, by adding the ability to edit the depth of field, or blur effect, of Portrait shots to the iPhone 7, iPhone 8, and iPhone X in an update to its Google Photos app.

Apple’s #ShotoniPhone campaign is a clever advertising strategy indeed, and the company is at it again, this time sharing portrait photos taken using the iPhone XS and its new Depth Control mechanism.

iPhone XS / XS Max on iOS 12.1 beta lets you adjust Depth Control live in Portrait Mode while taking a photo. Here’s everything you need to know about it.

Did you know that iPhone XS, XS Max and XR features Live Stage Light Preview for Portrait mode. There was so much going on during Apple’s iPhone XS event that the company showed off a new feature on-screen but didn’t think to tell us about it. That new feature relates to the camera’s Portrait mode, and it’s pretty great.

We’ve already shared a few lesser known iOS 12 features and here we have three more, including Apple Music lyrics search, preventing accidental screenshots, and an improved Portrait Lighting mode.

Called Apollo and available from the App Store for $1.99, the app is something we haven’t seen before and it’s rather interesting indeed. The two promotional videos shared by the developer probably do the app the most justice, so be sure to check those out.

Here’s how to remove or turn off in iOS 11 the Portrait Mode Depth Effect from the photo after it has been taken.

Apple is celebrating the Brazil’s Carnival festival with a new video focusing on photos taken using the iPhone 7 Plus Portrait mode. Check it out right here.

Here’s how to enable native Portrait Mode feature in stock Camera app on non-iPhone 7 Plus devices running iOS 10.