Phil Schiller and associates took to the Guggenheim Museum in New York today to hold a special event which couldn't have been further away from the traditional format that we grace Apple product launches for. In a smaller, stripped down event, Apple’s Senior Vice President of Worldwide Marketing introduced a strategy which was all about education. No specifications, aesthetics or launch dates for the media to speculate and report on, instead we saw a straight to the point presentation which featured innovation, new applications and a vision to change the face of education across the world, not for profit, but for the good of change.
To coincide nicely with the impressive educational announcements made today in New York, Apple have also released iTunes 10.5.3 which adds synchronization support for the newly announced interactive books.
Running out of patience with the iPad 3 and iPhone 5 rumors? Well, then you have come to the right place, as today has brought about some new speculative chatter, this time pertaining to the capabilities of the expected Apple TV set. In the last ten years, Apple has been on a rampage with the sole mission of revolutionizing and improving the music, mobile and portable device industries and it would take a braver man than me to say they have succeeded in doing so, and then some.
Remember netbooks? Those cheap, or at least cheap-ish little computers that were supposed to be the death of all 'real' notebooks just a few short years ago? What happened to them?
Apple has made great strides over the last few years, with the iPhone setting the company on its way to what is fast becoming world domination. It's only a matter of time before the company seeks to colonies the moon and start construction of its Death Ray.
It's an old argument that has been doing the rounds online for as long as I can remember, and the chances are it will be doing the rounds long after we have all given up hope of declaring a real winner. The argument is, of course, about who is the king: PC, or Mac.
Whilst our iOS devices provide a novel way of playing music through the stereo, the rigmarole of getting up and traipsing towards it to skip those guilty Britney tracks can get pretty darn annoying; after all, we’re far too technologically advanced to be participating in such nonsense.
If you check out the photography section on the iPhone or iPad App Store, you might be shocked at how many applications exist which allow all forms of photograph editing features. Some of the applications are very useful and have an amazing array of options to make photographs look beautiful, but some of them are dreadful and offer no functionality that can't be found through the new editing section of the photos application within iOS 5.
Ultrabooks are something of a new breed, with Apple's MacBook Air their forefather. While we have had netbooks for a few years now, they've historically been underpowered, cheap and not always cheerful machines that were only there to fill a purpose until the tablets came along.
You may have caught our report the other day on how Chinese company In Icons was gearing up for the release of its 12-inch tall Steve Jobs action figure some time next February.

