Apple as a company is extremely meticulous and consistent when it comes to things like advertising and marketing. The company's television based ad campaigns have become famous all over the world in recent years for their simplicity and insistence of focusing purely on the products and removing anything else that simply isn't important to the user experience. The Cupertino based company has recently posted two new iPhone 5 based commercials on its website where that consistency is once again highlighted with the 'Discover' and 'Brilliant' ads.
It is starting to get a little tedious now, but you still have to admire the ingenuity that people are applying into finding new ways and locations to record one of those increasingly annoying Harlem Shake videos. We've seen airline staff taking the limelight. We've seen Australian miners staring danger in the face by recording themselves performing an underground version of the dance as well as multiple military parades breaking into the trend. It seems that not even technology is exempt from this craze, with jailbroken iPhones also getting involved in the action.
Peekly For iPhone Gives The iOS Lock Screen A Much-Needed Overhaul, Here’s How To Install It [VIDEO]
With the omni-present iOS Vice President Scott Forstall having been given his marching orders following the disastrous iOS 6 Maps app (among other things), there's a real feeling that iOS 7 will - with Jony Ive at the helm - actually address some of the long-standing issues with Apple's mobile software. Thus, designers have been doubly busy over the past few months in lending their skills and creativity to dreaming up news ways iOS 7 can offer a significantly enhanced user experience, and following the revamped Weather app concept from a couple of days back, a new jailbreak tweak / theme by the name of Peekly adds a beautiful, slide-to-reveal element to the inherently dull iOS lock screen.
Throughout the history of iOS, several third-party browsers have made it to the platform, although the built-in Safari browser is the only one that can be integrated deeply into the system. At a panel at SXSW, a conference taking place in Texas, Mozilla Vice-President of Product Jay Sullivan made it clear that Firefox will not be making its way to iOS until Apple opens up to third-party browsers.
There's no denying that the Philips hue iOS controlled lighting system is an amazing and extremely sought-after product, but if you had asked us about the potential for awesome third-party apps to be created on the back of the release, then we would have been hesitant. Still, even the initiated are sometimes off the mark, which is extremely evident in this case with the launch of the Ambify iPhone and iPad app that literally turns music into light.
For years now, many have been attempting to figure out new ways of bringing 3D displays to mobile devices, although none of them has reached mass market. While a widely marketable solution is likely still ways away, the Palm Top Theater is an affordable way for 3D content to be played on the iPhone.
The built-in camera is probably one of the most widely used aspects of any of Apple's fantastic iOS devices. Gone are the days of consumers using a mobile telephone purely for phone calls and text messages, meaning that the iPhone and iPod touch are now used daily by most owners for a wide variety of activities including snapping photographs wherever they are. The introduction of the camera grabber option on the lock screen has meant that we now have quick access to the camera to ensure we don't miss that perfect shot, but the InstantCamera tweak from Cydia also has a place on a jailbroken devices for photography fans.
I think it's pretty fair to say that almost every single iPhone owner has experienced the shock of sitting in silence only for an alert to come through to the device causing it to vibrate. That vibration is amplified when the phone is on a hard flat surface and can be difficult to get used to if it happens repeatedly. The developer of the MyVibe Cydia tweak for jailbroken devices has clearly suffered at the hands of amplified vibration and has produced this installation to allow other users to prevent it from happening in certain circumstances.
The official WhatsApp messaging platform has been one of the runaway successes of the App Store. The app has consistently been seen riding high at the top of the paid apps charts, with a lot of the success stemming from the fact that it is simple, easy-to-use and genuinely offers a cross-platform messaging experience for those who have friends or family running on Android or BlackBerry devices.
For the last several months, the rumor mill has been chock full of reports about what Apple may have in store for the iPhone this year, especially a brand-new low-end iPhone model to satisfy customers with lower budgets. According to a new report straight out of China, Apple plans on to ship the new low-end smartphones with a Snapdragon chipset, as opposed to the A6 and A6X devices currently used on all of the Cupertino company’s recent iOS devices. This is not new though, as previously a report in January also pointed to a Snapdragon SoC for the low-cost iPhone.
