Apple has started the process of issuing invites for its next global event. The company’s iPhone 11-centric event will be held at the Steve Jobs Theater at Apple Park on Tuesday, September 10 at 10am PST.

Love or hate Apple, it’s difficult to deny that its events are always full of interesting announcements and products, and or services, which take specific markets to the next level and set the bar for the competition.

Granted, sometimes Apple takes a swing and a miss, but on the whole, the business holds expertise in executing products and services with utter precision and generally hitting the sweet spot.

Those in attendance at this particular event will likely be treated to multiple courses, with an introduction Apple’s next-generation iPhone – likely named iPhone 11 – being served up as the main course. Apple will also likely announce multiple variants of that new smartphone, including a Pro version as well as a “Max” variant. We might also see the Apple Watch Series 5, a slew of new iPad models, and even a brand new 16-inch MacBook Pro for those who don’t feel that the current Mac range suits their needs.

Apple generally holds multiple dedicated events on an annual basis but along with WWDC, this iPhone-centric announcement event is generally the one date in the calendar that the public and the tech-reporting press like to focus on. Apple has historically derived most of its revenue from iPhone sales so it makes perfect sense that the world sits and waits to see what is going to roll out of those Cupertino doors next. With that said, multiple leaks over the last few weeks and months have already provided a fairly decent glimpse into exactly what we can expect with iPhone 11.

So, we now have official confirmation of Apple’s iPhone 11 event. As we get closer to the date we will be sure to keep bringing you any additional information that may filter into the public domain. What are you most looking forward to with this next Apple event?

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