HTC has today confirmed what the Internet already knew, that the HTC One M8 will shortly be released in red. Unofficial pictures and leaks of the speculated device have been doing the rounds on the Internet for the last few days, but until now there had been no official word from the parent company of the flagship Android smartphone. It’s currently unknown if HTC have reacted to the Internet chatter and announced the device early, or if this announcement was part of its roadmap, but the confirmation has come in the form of a 3D rendering that we can interact with and praise in all its glory.

You would think that Apple’s iPhone 6 was releasing imminently given the immense amount of coverage that Apple’s forthcoming smartphone has commanded during the past couple of months. But as many analysts and commentators have already noted, it is the fact that it may finally compete with rivaling devices for sheer size that the world cannot get enough of the next big thing out of Cupertino. For a little more perspective on the iPhone 6 – as if ever it were needed – below you can check out a comparison of the 4.7-inch iPhone 6 versus HTC’s just-released One M8 handset.

As much as we all love and treasure our mobile devices, we also love it when an individual or company creates and uploads a video that shows a device being pushed to its physical limits.

No sooner is a device released boasting new and exclusive software features, than is its carcass picked at by the ravenous Android community, and said treasures are subsequently ported to the scrambling masses. The HTC One M8, which, even in the fast-moving world of the smartphone, is still brand new, offers the nicely-revamped Sense 6 launcher, which, created by HTC, is supposed to serve only devices bearing the Taiwanese company’s logo. However, “exclusivity” is simply not in the language of any respectably Android fan, and thus, it should come as little surprise that Sense 6 is well on its way to being ported to the Google-made Nexus 5.

It’s fair to say that the mobile industry gets a little bit carried away with raw specs than is actually necessary. After all, the fact that vendors keep chucking in new, improved processors of multiple cores doesn’t necessarily equate to significantly better performance, particularly if the software isn’t optimized to make the most of the power at its disposal.

When it comes to the promotion of a new product, manufacturers seem obsessed by the idea of paid celebrity endorsements, but while this has proven problematic on many occasions, HTC has once again drafted in actor Robert Downey Jr. to help with the promotion push of its new One M8 smartphone. The rather humorous ad spot sees Downey talk briefly about how great the device is, before strongly advising – in a little bit of Old English – that you should go out and grab your very own as soon as possible.

Just under a week ago, HTC took to stages in London and New York to announce their newest flagship smartphone, and upgrade to one of the most widely renown phones of 2013, the HTC One. After using the phone for roughly 7 days or so, it’s fair to say that HTC has done a stellar job with the new M8. It feels like a similar phone to the HTC One M7, which is a very positive thing in this case. More aluminum has been used in the construction, creating a more premium feel. The edges of the phone have been rounded off, resulting in a better experience when holding the phone. If I happened to be suggesting improvements to the original HTC One, these are a few of the things I would have given.

We can talk about the LG G Pro 2 and the Sony Xperia Z2 when making a case for the recent releases vying for supremacy in the high-end market, but if we’re being honest, there are only really two stand-out candidates that can top the pile in 2014; at least, in terms of Android smartphones. Samsung’s Galaxy S5, announced at the Mobile World Congress, will be pushed to the limits by the HTC One M8 this year, and with the HTC One M7 having been the closest to competing with the Galaxy S4, early reactions to both devices suggest that the Taiwanese vendor may have well and truly struck gold this time around.

The new HTC One M8, which was announced on Tuesday by its Taiwanese manufacturer in both New York and London, looks a solid improvement upon its predecessor, the HTC One M7. Released last year, the M7 was subject to much critical acclaim, and while significantly improving upon it looked a rather difficult task, it’s fair to say that the M8 enhances the feature-set with relative aplomb. The build quality is the most immediately obvious improvement with the new handset, and thanks to a new drop test, we get to see just how much stronger this year’s flagship is when challenged by its older brother.

In what has to be one of the most leaked phone releases of all time, two days ago HTC set to the stage to officially announce their newest flagship smartphone, the ‘all new’ HTC One M8. The previous iteration of the HTC One line, the M7, happens to be one of my favorite smartphones of all time, so I was extremely excited to get this one into my hands. As the original HTC One was such a success with the general public, and technology community as a whole, HTC aimed to build on its success and take the methodology that ‘if it ain’t broke, don’t fix it.’ I’m extremely glad they did.

The wait is almost over for Samsung’s next flagship smartphone, with the highly anticipated Galaxy S5 going on sale worldwide next month. The Galaxy S line of smartphones is almost a home run when it comes to sales, but the handsets aren’t always universally well reviewed by those who like to dig a little deeper than simple screen size or fancy software features. This year Samsung hopes to right that.

These days, the success of any product is almost directly proportional to how well it’s marketed, and in that light, it’s no surprise that the advertisement industry uses probably more film than the entire Hollywood combined in a year. Well, HTC seems to have captured this essence fairly well, illustrated remarkably through the Taiwanese manufacturers newly-released ad for its newly-released flagship, the HTC One M8.