Apple's special media event today has left us with much to discuss - namely the introduction of the brand-new, Retina-bearing iPad, which is set to be released to consumers next week in Europe and the United States.
Tim Cook and his Apple team took to the stage in San Francisco as expected to announce the launch of the new iPad, throwing in a new Apple TV set top box for good measure. The announcement pretty much came as everyone had predicted, with no specifications or inclusions to blind side us. But while there has been plenty of talk about what hardware the company would introduce, little time was spent wondering about the software side of things and what the upgraded device would mean for the applications that we all know and love.
The San Francisco based Apple Media Event is on its way. With some of the world’s leading technology press packed into the Yerba Buena Arts Center, Tim Cook and his team took center stage to unveil the expected next-generation iPad as well as a revamped and improved Apple TV set-top box.
It has hardly been a secret that Apple Inc. have been fighting a patent war on multiple fronts against multiple companies, which most notably include the soon to be Google-owned Motorola Mobility Holdings, as well as the Korean based Samsung Electronics. Motorola and Samsung are arguably two of the largest producers of Android-powered handsets, and with Apple believing both companies are heavily infringing upon company owned patents, they have been relentless in their pursuit of justice through the European legal system.
We are nearly at that point where all of the speculation over the last few months will eventually come to an end and we will eventually see just what the guys from Apple have in store for the public with the eagerly anticipated next-generation iPad. The actual announcement of the product will finally bring an end to the wild rumors that we have seen cropping up on an almost daily basis, meaning the sources who have predicted an array of features will either sink or swim by the predictions.
Apple can call it the iPad 3, iPad 2S or even the iPad HD, for all we care, we know that it will be announced in just over a day and we are super excited about it. With the Apple crew set to descend on the Yerba Buena Center for the Arts tomorrow at 10AM PST, we will be focusing on the specifications, the aesthetics and the launch date, so we know just when we will be able to get our hands on the next-generation tablet.
When it comes to mobile operating systems, most of the talk is centered around iOS and Android, with Apple and Google’s OSes generally considered to be the two most advanced offerings out there. That isn't to say that the competition doesn't have something to bring to the table, with the likes of Windows Phone gaining a small amount of traction in the marketplace and definitely looking likely to feature heavily in the future.
While Apple employees have been out in force adorning the Yerba Buena Center for Arts with company logos and getting the insides ready to welcome the world’s media on Wednesday, those good old anonymous, but reliable sources have been out in force again spreading their teasing exclusives. The information in this instance is two fold, with iLounge citing one of their "repeatedly reliable sources", claiming that Apple are to their launch own in-house case for the new iPad which takes inspiration from the Smart Cover as well as actively working on a new design for the next-generation iPhone which comprises of a fully glass rear.
One of the great things about Apple, and one of the main reasons why so many people love the company the world over, is the service that they provide to their customers. Apple is often praised for the great products which they provide, which is a compliment they are indeed worthy of, but the truth is that a lot of technology companies manufacture exceptional products which are equal in functionality to Apple's. The thing which generally sets Apple apart is the way they go about marketing those products, and the service they provide through after sales channels, designed to breed consumer loyalty.
As the announcement of the biggest tech release of the year so far draws closer, analysts, researchers, bloggers and consumers alike are now perched in anticipation - sitting in wait to see what Tim Cook and his minions have created with the third iPad installment.
