China may be the nucleus of Apple's very being in terms of manufacturing, but in terms of product releases, still generally has to wait until the United States, Europe, and much of the world has gotten its fill before seeing the likes of the iPhone and iPad. Today, the Cupertino company has released an official press statement, detailing the release of the iPhone 5 and iPad mini to the increasingly lucrative Chinese market, set to arrive in December.
If you happened to catch the last Apple media event that was held at the California Theatre last month, then it shouldn't come as any great surprise that Apple had been working hard on producing a new iMac range that features a thinner form factor. Retail contacts have been suggesting that physical Apple Stores were preparing their outlets yesterday for sales to go live today, with a number of stores in the United States initially receiving low stock levels to begin with. Regardless of the available stock, the time has come with the new 21.5-inch iMac being available for worldwide sales.
Apple is carving themselves a name recently as the company who delivers hardware and software to consumers in bunches rather than releasing things in dribs and drabs, which is something that has been evident with the recent iPhone and iPod releases as well as the two new iPads and new range of Macs. It should be common knowledge by now that the eagerly anticipated iTunes 11 has officially been released to the public and Apple have continued the multiple release trend by pushing up version 3.0 of their extremely popular Remote iOS app that lives on the App Store.
iTunes 11 has just been seeded by Apple after a great deal of delay, and naturally, the tech world is busy trying to dissect all of the new features. Among them, arrives the ability to redeem iTunes Store gift / credit cards by simple means of using your computer's camera. Typing in a long alphanumeric can be a pain in the rear, and unless maximum concentration is applied, mistakes are easy to make, rendering the whole process somewhat seamless. With this new camera snapping system working in much the same manner as your typical QR scanner, you can finally let the tech do the donkey work for you.
Apple just pushed out an improved version of its desktop media player / content hub, bringing the version number up to 11. It was originally presumed that iTunes 11 would drop alongside the iPhone 5, iPad mini or the 4th-gen iPad, but instead, it has been released after many delays which we’ve documented quite well here at Redmond Pie. As well as feeling a lot lighter than it has ever done, some work has gone into reshaping the look of the App Store, as well as iTunes itself.
Whenever we talk about the executive structure of Apple, or watch a live media event, we invariably see the same names and faces; Tim Cook, Jony Ive, Phil Schiller and Eddy Cue to name a few. While they are all extremely important in the company’s structure and vital to the history of what makes Apple the company that it is today, it's worth remembering the almost forgotten names of those who played their part in phoenix from the flames story that surrounds the Cupertino company. Tony Fadell is one of those previous Apple executives who has gone onto ventures new, but it seems that Apple's departing SVP of iOS, Scott Forstall, left a bitter taste in Fadell's mouth.
There have been plenty of companies in existence over the years that have managed to invent and produce extremely powerful and useful products which have now fallen wayside and into obscurity. It doesn't just happen in the technology industry, and it goes to prove that having a good idea or the knowledge to invent a product doesn't always guarantee commercial success out in the real world, which is one of the reasons why marketing and advertising is so vitally important to companies. Apple has consistently managed to get this aspect of their business right in recent years, and now, it's possible to view every one of their television adverts in a purposely created YouTube playlist.
It still seems very strange to be talking about the success of devices like the iPad and Nexus 7 and the different levels of market share that Google and Apple hold in the tablet industry considering that this particular market didn't really exist until Apple forged it with the release of the initial iPad back in 2010. We may have recently seen the fourth-generation iPad released but it has only really been thirty-two months that companies have been competing in this space. With that said, recent figures are showing that the dominant iPad is losing some market share to Android powered tablets in the run up to the holiday shopping season.
After months of rumor and speculation, the iPhone 5 finally hit the retail market at the end of September, but while the device itself launched without so much as a hiccup (save those well-documented yield and production issues), its accompanying firmware was not so fortunate. iOS 6 had also generated a fair amount of coverage during the course of the year, and although Apple's decision to press ahead with its own in-house Maps offering in place of the old faithful Google iteration was initially seen as brave, the move quickly emerged as a strong candidate for tech fail of the year.
Apple's iPhone always manages to sell in high numbers when the holiday season approaches, and history has repeated itself once again this year. Thanks to strong sales of the brand new iPhone 5, iOS has peaked at the top of the smartphone market share in the United States, according to data collated by research outfit Kantar Worldpanel Comtech.
