Apple has released a new ad that highlights the way it and the iPhone protect people from having their information collected by data brokers.
The ad, which debuted on YouTube yesterday, highlights features like App Tracking Transparency and Safari’s various anti-tracking features. The ad itself, however, shows a young woman at an auction when she realizes it’s her information that is being sold.
Data brokers collect information and then sell it to the highest bidder, something that Apple has already spoken about before.
Data brokers collect and sell, license, or otherwise disclose to third parties the personal information of particular individuals with whom they do not have a direct relationship.
Apple has long made a feature out of privacy across its entire lineup, but especially for iPhone. A whitepaper was shared in April of 2021 that explains how our data is handled during the course of a normal day and is worth checking out.
Apple also has a dedicated privacy webpage that shows what people can do, and which features they can enable, to try to ensure that their data remains their own and isn’t sold off to other companies. The App Tracking Transparency feature is a great example of one such feature because it forces apps to ask for permission before they can track you from one app to the next — something ad companies very much dislike.
You may also like to check out:
- Download Windows 11 Pro ISO File Without Product Key From Microsoft
- Force Download Windows 11 Free Upgrade Right Now, Here’s How [Tutorial]
- How To Install Windows 11 On A Mac Using Boot Camp Today
- Download Windows 11 Installation Assistant For Your PC
- How To Upgrade To Windows 11 From Windows 10 For Free
- How To Create Bootable Windows 11 USB Flash Drive [Guide]
- Jailbreak iOS 15.5 On iPhone And iPad Status Update
- Download: iOS 15.5 Final IPSW Links, OTA Files Along With iPadOS 15.5 Released
- How To Install macOS 12 Monterey Hackintosh On PC [Guide]
- Best iPhone 13, 13 Pro Tempered Glass Screen Protectors Available Today [List]
- Best iPhone 13, Pro Max 20W USB-C Chargers [List]
- Top iPhone 13 Pro Max Screen Protectors Available To Buy [List]
- Best iPhone 13 / Pro Cases For Protection Available Right Now
- How To Fix Bad iOS 15 Battery Life Drain [Guide]
- Apple Watch ECG App Hack: Enable Outside US In Unsupported Country On Series 5 & 4 Without Jailbreak
You can follow us on Twitter, or Instagram, and even like our Facebook page to keep yourself updated on all the latest from Microsoft, Google, Apple, and the Web.