Apple To Announce New Beats Headphones At September 7 Event

Apple is set to announce brand new Beats by Dre headphones at its September 7th media event after a media outlet was mistakenly emailed a press release ahead of time.

According to French site iGeneration, the Beats PR team accidentally sent it an email in which it was confirmed that new headphones would be announced during the September event that is expected to feature the iPhone 7 announcement. The publication originally shared a screenshot of the email but was later asked to remove it. The email did, however, confirm that “a selection of new Beats by Dre products will be unveiled.”

beats headphones

It’s not yet known just what the headphones will be, or whether they will be announced during the event itself or as a separate press release, but with the iPhone 7 said to be ready to ditch the 3.5mm headphone jack, it isn’t too big of a stretch to expect the new Beats by Dre headphones to be either wireless, or equipped with a Lightning connector in order to allow iPhone compatibility. I expect both scenarios to be accurate, with multiple headphones set to be announced.

Apple is very much expected to announce both the iPhone 7 and iPhone 7 Plus at its September 7th media briefing and new Apple Watch hardware may also be on the cards depending on which rumor you believe today.

What we do know, though, is that if the iPhone 7 does eschew the 3.5mm headphone jack, Beats by Dre will need to offer products that take that into account from the get-go. Further, Apple is said to have its own AirPods – its own truly wireless earphones – ready for sale, although it’s not clear whether they will be bundled with iPhones or sold separately.

September 7th is now less than a week away, so it won’t be long before all our questions are answered!


(Source: iGeneration [Google Translate])

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