• May 10, 2026
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iCar

Before Releasing The Original iPhone, Apple Toyed Around With The Idea Of Designing A Car

Paul Morris·August 4, 2012
I'm not sure if I am the only one, but whenever I think about Apple as a company, I always assign a certain level of fairy tale type magic to them. I can't quite put my finger on why that's the case, but it probably has a lot to do with the way the company has dragged themselves from the depths of despair to become the most profitable company in existence, producing some truly remarkable and innovative products along the way. The world is extremely familiar with the iPhone, iPod and iPad as well as the flawlessly designed Mac range of computers, but what about the Apple iCar?

Steve Jobs Wanted To Take Apple Into Automobile Market With ‘iCar’ [VIDEO]

Ben Reid·May 18, 2012
One of the things I personally found most fascinating about the late, great Steve Jobs was his dogmatic approach to everything that he did. Unfazed by skepticism, he took visions and ideas, remained vigorously dedicated to them, and while some were relatively hit-and-miss, the company he co-founded with Steve Wozniak has produced some of the most iconic and era-defining devices and innovations ever seen.
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