Oliver Haslam·

Apple Announces October 30 ‘Scary Fast’ Event With M3 iMac Unveiling Most Likely

Apple has officially announced that it will stream a prerecorded press event on October 30, with the stream going live at a much later time of 5 p.m. PT/ 8 p.m. ET.

The event, which Apple has given the tag of “Scary fast,” will of course take place on the eve of Halloween which explains the new name.

And while Apple hasn’t announced what the event will see debut, we can make some calculated guesses based on what we’ve been hearing so far. The company’s website also appears to hint at what’s coming down the line.

On the Apple website the invitation’s logo changes to be replaced by a stylized Finder logo, while the event does seem to match up with the expected announcement of new M3 chips and the Macs that will be powered by them.

The most likely product will surely be the refreshed 24-inch iMac, while an updated 13-inch MacBook Pro is also a possibility.

However, Bloomberg’s Mark Gurman has already suggested that there won’t be any new MacBook Air unveiling until next year, likely around the WWDC event in June. As a result, and unless Apple has something unexpected up its sleeve, we’d expect a new iMac and a 13-inch MacBook Pro to be the most likely announcements next week. Whether there will be other smaller announcements, like accessories or specific features, we’ll have to wait and see.

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