Last week, Verizon sent out invites for their press event which is going to be held in the New York City tomorrow. WSJ has just announced that “a person familiar with the matter” (Presumably the same person, who confirmed this event would be iPhone related) claims that Verizon will be offering unlimited data plan to iPhone users.
As with most network providers, AT&T customers are given the option between two data plans: 200mb or 2GB.
New buyers of the Apple Inc. phone on AT&T’s network have to choose between one of two data plans, each of which caps the amount that can be used. AT&T did away with its unlimited plan for new subscribers last summer, hoping to gain a measure of control over heavy users and to put itself in a better position to turn rising data use into revenue growth.
To compete with AT&T, Verizon is reportedly making an attempt to attract AT&T users to their network with unlimited data plan.
Verizon feels the large investments it has made in its wireless networks over the past few years and investments planned for this year have given it the ability to handle iPhone-type loads.
AT&T has acknowledged it was caught by surprise by iPhone users’ heavy data consumption. The demand weighed on AT&T’s network and caused problems like dropped calls, hurting the carrier’s reputation.
As always we will keep you informed with the latest updates. Stay tuned.