Although both Apple and Samsung legal representatives are spending most of their working days locked in a Californian court room battling out their difficulties, it hasn't stopped the two companies putting plans in place to make an assault on the smartphone industry. After all, business is business, and although the two largest smartphone vendors in the world clearly have issues. With Apple planning to entice users over to the fruity side with the announcement and release of the next-generation iPhone sometime next month, it seems that Samsung have their own plans for market domination.
Late last month, Samsung ensured the tech world's attention wouldn't be solely focused on the iPhone 5 or Nexus 7 by pinpointing August 15th as a date for a key announcement. The tactic worked, and fans of everything digital have been speculating what the Korean company may have up its sleeve.
If you have been paying any kind of attention to the technology industry over the last week or so then you should be well aware about what is going on right now in the state of California. Two of the world’s largest technology companies, and the world's largest smartphone vendors, are involved in a legal wrangle that involves the alleged infringement of certain design patents, though which Apple is attempting to prove that they are due more than $2 billion in damages.
If we can manage to pull our eyes and attention away from the ongoing legal battle that is currently being disputed between Apple and Samsung, then it is worth noting that both companies have some new and exciting going on behind the scenes. Both companies are continually pumping their resources into the design and development of new products, and considering Samsung is currently the world’s largest smartphone vendor, with Apple in a close second, they are battling it out in the marketplace as well as the court rooms.
Apple and Samsung may be currently locked in a rather ugly trial centered around various alleged patent and design infringements, but that doesn't mean the owners of either company’s products needs to needlessly suffer. Samsung's Galaxy Tab 10.1 is one of the products that finds itself right in the middle of the ongoing dispute between the two technology giants, but even in the midst of all the legal wrangling, it still manages to find itself receiving a nice new software update which brings new and improved Android features.
We should all know by now that Apple and Samsung are locked in a trial centered around a patent infringement case that has been bubbling away for the better part of the last eighteen months. With various allegations being made from either side, the dispute is primarily focused on the alleged patent and design infringements, with Apple said to be looking for $2 billion in compensation from the Korean electronics giants. As is usually the case with trials that center around this kind of thing, nothing is ever straight forward with Samsung vehemently disputing the claims and making their own accusations aimed at Apple.
There has been enough back and forth over the last eighteen months between Apple, Samsung and the courts to ensure that we have heard the words patent and infringement enough times to last us for the rest of our lives. It hasn't been a secret that the two companies have been in major conflict over various technologies and features that have been included in Samsung's tablet and smartphone products, as well as some questions over the design of their releases. Samsung obviously hasn’t taken the situation lying down and although Apple is one of their largest component customers, they have chosen to fight the allegations head on, with it eventually ending up at trial this week.
We’ve discussed and shown you plenty of prototype iPhones and iPads from 2006 and earlier here at Redmond Pie recently. These design documents have made their way onto the web thanks to the aggressive Apple vs. Samsung lawsuit that started yesterday; both companies are forced to reveal classified information about their already released or upcoming products in order help the Court make a just decision.
UK fans of Samsung's Galaxy S III now have two more handsets to choose from, with the popular handset available in two new limited edition guises that take advantage of the company's London 2012 Olympic sponsorship.
As well as taking Apple's crown as the king of the smartphone market, Samsung seems to be selling mobile phones in record numbers, having shifted an impressive 50.5 million during Q2 of 2012. This is in spite of industry analysts suggesting smartphone sales in general had hit something of a plateau - seeing its slowest growth rate for three years, and the Korean consumer electronics giant marched through to sell an incredible 566,000 smartphones per day during the last 90 days.

