Every time Apple drops a new product - particularly when it's a and iPhone or iPad - the inevitable pilgrimage towards those iconic Stores ensues, with consumers willing to withstand lengthy queues in all weathers to get their hands on the Cupertino's next big thing.
When we think and talk about Apple and their products, we generally focus on two key aspects, form and function, both of which make devices like the iPhone, iPod and iPad stand out in the marketplace above all competition. The iPod portable music player revolutionized the way we think about and listen to music. The iPhone was one of the first smartphones to fuse together advanced features with an almost flawless design and the iPad brought about what Apple is calling the "Post-PC" era, and looks set to go from strength to strength.
Although I am relatively still youthful and full of vitality and zest, I am old enough to remember the good old days of yester-year when technology was nowhere near as advanced or feature packed as it is now, but we were still blown away by being able to play block based games on the latest Motorola flip phone or set polyphonic ringtones on our Nokia. I will always remember bounding through the school gates on a Monday morning with my Nokia 3310 in hand, excited about showing classmates the 'Snake' game which came built in with it, feeling a sense of pride that I was one of the few to have a mobile telephone at school.
Apple's iPhone wasn't the first foray into the world of voice communications for the Cupertino firm, and the latest device to show up on eBay suggests that landline telephones were once an area that Apple was looking to revolutionize, even all the way back in 1993.
When Apple held its media briefing earlier this week, there was more on the agenda than just a new iPad. Those who have kept up on the events of Wednesday will already know that a new Apple TV was also announced, and it has a trick up its sleeve.
When anyone mentions a touchscreen device, or to be more specific; a touchscreen tablet device, you instinctively think about Apple and the iPad. Ever since the creation of the ground breaking iPhone in 2007, and the subsequent release of the iPad in 2010, touchscreen devices seem to be synonymous with the company. Apple obviously weren't the first technology company to come up with the idea of controlling a mobile device through a touch based interface, but when they entered that segment of the market, they managed to totally reinvent it and almost assume ownership.
Apple's new Apple TV appears to be the first product to come packed with a single-core A5 chip, according to reports.
The anticipated Apple media event, held in familiar surroundings in San Francisco, has come and gone, and judging by the permanent grid lock on all of Apple's online and telephone sales channels, it looks as if it has left the iPad-loving public very happy indeed. The event brought everything that we had anticipated, throwing very few curveballs and unfortunately lacking the drama of the famous "one more thing" which we had become so used to hearing from the late Steve Jobs.
Apple have just published a new advertisement showing off the new iPad in action. In typical Apple fashion, the ad focuses on one particular feature of the new tablet, which in this case is the high-resolution Retina Display. The ad perfectly shows off the prowess of the high-res display and its amazingness in real life.
As expected, the Apple media event in San Francisco brought the world the next-generation iPad, available to pre-order immediately for mass launch in nine days time on March 16th. The event was handled and presented in a manner which we have all come to expect from Apple, with Tim Cook and Phil Schiller being joined by Eddy Cue on stage to run through the new features of not only the new iPad, but also the revamped Apple TV set-top box which will launch alongside it next week.
