According to a report from Bloomberg, HTC is working on an updated and refreshed version of its flagship One handset. The Taiwanese electronics manufacturer released the device in the spring of last year to much critical acclaim, and with the shelf life of most smartphones now seldom exceeding the twelve month mark, the company is looking to consolidate its re-emergence amongst the big boys in the mobile market.
The HTC One was, and still very much is a wonderful device. I purchased it just a week or two after its launch, and although I have since grabbed the iPhone 5s, I would say that the Android-running beast is still very much my daily driver.
Prior to the One, HTC was struggling amid a torrent of Samsung handsets, and with a couple of not-so-great launches under its belt in the form of the One X and One X+ (although both were pretty solid handsets), the company really dragged itself back into contention with the design and features of the One. Almost one year on, though, every other company that matters has brought forth a newer device or (in Samsung’s case) several, so while the One is still regarded by many as the best in the business, HTC knows from past experience that it can ill afford to be complacent.
There’s no doubt that the one has a very respectable range of specs, but the marquee feature is easily the aluminum unibody, lauded by many as the most beautiful ever seen on a smartphone. With this in mind, it should come as little surprise that the new HTC One is expected to retain the same iconic form factor, but push the boundaries in certain areas to keep consumers happy.
As well as a slight increase in the display size, which will take things up to five inches and beyond compared with the 4.7-inch diameter of the of the original One, there’ll also allegedly be a twin-sensor rear camera for a more refined shooting experience. There could also be a Snapdragon 805 processor, although this is based mainly on rumors as opposed to the actual report.
Whatever the case, like the second-gen Nexus 7, the next HTC One will still be called the HTC One. This could, to some, be confusing, but considering that HTC already released the One X and One X+ prior to the One, I’d say this makes a great deal more sense than previous naming schemes.
Will you have your eye on the HTC One 2?
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