In a report out today by Drexel Hamilton’s analyst Brian White and picked up by Business Insider, Apple is said to be very much on the up while Samsung continues to slide following the Galaxy Note 7 battery issues that plagued the company towards the end of 2016. According to White, “Apple has Samsung on the ropes like never before in recent memory.”

Apple is currently hurtling towards the iPhone’s tenth anniversary and as a result, expectations and excitement are high as to what the 2017 iPhone will offer when it is announced and released later this year. By contrast, Samsung has been forced into an altered release schedule for its own flagship device, the Galaxy S8.

Mobile World Congress is the event at which Samsung would normally announce its big smartphone plans for the year, but this time around, the company is merely expected to out the latest in its line of tablets during the event. This is believed to be a direct result of the aforementioned Galaxy Note 7 battery issues and the arrest of its heir on bribery and corruption charges.

Apple, by contrast, is swinging for the fences right now. Sitting pretty atop the list of Fortune’s top 50 most admired companies – Samsung fell off the list entirely – Apple continues to thrive despite all the doom and gloom amongst some of its most die hard fans.

The Mac may be languishing, but with the iPhone being company’s major business driver, and after having sold 78.3 million iPhones last quarter, a record for Apple in any quarter, things are looking good for the company.

Things may look even better after the so-called iPhone 8 featuring bezel-less design, OLED display, facial recognition, wireless charing etc. is announced later this year.

(Source: Business Insider)

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