Apple Exec Tells Judge The App Store Features Competitors’ Apps ‘All The Time’
As the Epic Games vs. Apple trial continues we’re hearing more about how the App Store works and not always for the better. In the latest batch of emails to be made public, Matt Fischer, Apple’s App Store chief, claimed that the company highlights apps made by competitors “all the time.”
The statement came after Apple was accused of keeping competitors and their apps in the dark so as to help promote its own apps instead.
The emails, submitted into evidence by Epic Games, show an Apple employee writing in regards to what apps would be included in an App Store VoiceOver collection. In that email, it’s claimed that Fischer feels “extremely strong” about making sure Apple doesn’t feature competitors in such roundups.
Just spoke with Tanya about featuring Google and Amazon apps in the VoiceOver collection and she asked us to exclude them from the lineup. Although they may be our best and the brightest apps, Matt feels extremely strong about not featuring our competitors on the App Store store, so Yanta asked us to apply the same filters for this collection. I’m sorry I didn’t check this earlier.
Fischer says that simply isn’t true, going on to point out that Apple features the likes of Hulu and Peacock all the time. Both are video streaming services that compete directly with Apple TV+.
Whether that will be enough to satiate the judge isn’t clear, but Apple favoring its own apps is something many have claimed for years now. Epic Games just managed to find an email that mentioned it in black and white.