Samsung’s Galaxy S III is now beginning to reach iPhone-like levels of rumor mongering and excitement, and today sees a new rumor surrounding the unannounced handset.

The follow-up to two of Samsung’s most loved devices, the Galaxy S and Galaxy S II, the third incarnation has been kept very much under wraps by Samsung, leaving the fanboys and technology press to fill the void with various rumors. The latest suggests that the device may be set to be the recipient of a new screen, and one that will surely be an impressive one if the specs are accurate.

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DDaily is reporting that the Samsung Galaxy S III will sport a 4.65-inch Super AMOLED Plus display which would be the first of its kind. Featuring a 720p display, the screen would set the Galaxy S III apart from the competition, and in a time where HTC is clearly intent on pushing the envelope with its HTC One lineup, Samsung would do well to offer something impressive with its latest smartphone.

Samsung’s current top of the line screen is the 4.65-inch Super AMOLED screen found in the Galaxy Nexus and Galaxy S II HD LTE handsets, and with the Koreans saying that Samsung intends to double down on AMOLED technology for its screens, this new smartphone may see the best AMOLED display we have seen yet.

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The real question still on everyone’s lips centers around the release date of this rather interesting phone. While Samsung is keeping quiet on the whole affair, yet more rumors in Korea suggest that the handset is currently in the hands of the country’s carriers. Tests will need to be carried about by those carriers before the device goes on sale, suggesting that the release may now be drawing near. With Samsung originally expected to announce the handset at this year’s Mobile World Congress, those eyeing up a new smartphone purchase this year are already beginning to get itchy buying fingers.

HTC is also adding its own pressure, and with an impressive line in HTC One handsets, the firm is set to give Samsung a run for its money, especially in the premium handset market.

Samsung will be hoping that loyal customers won’t be too tempted to look into the HTC handsets before the Galaxy S III finds its way into stores.

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