This time last year, Amazon took the extremely welcome step of celebrating its 20th year in existence by introducing the first “Prime Day”, which was essentially a one-day only set of bargains and deals across products in a wide variety of categories.

That single day of sales turned out to be more successful than the company’s annual Black Friday sales, and broke number of records in the process. For those that thought last year’s Prime Day would be a one day only sale as part of Amazon’s 20th anniversary, and that it would never return, you’ll be thankful to known that today, July 12th, marks the beginning of Amazon’s second Prime Day.

Screen Shot 2016-07-12 at 12.05.29 PM

Rather than dance around the extravaganza, let’s get right down to it. After all, there’s money to be saved and bargain deals to be had, if you’re a current subscriber to Amazon Prime, of course. As the name suggests, the 24-hour collection of deals and bargains is available to Prime subscribers only, and feature staggering reductions on products across all type of categories, including smartphones, gaming accessories, laptops, health and fitness items, and even Amazon’s own merchandise and hardware.

Amazon has officially kick the Prime Day savings off at midnight Pacific Time on Tuesday July 12th, and as we have previously mentioned, the deals are only available for 1 day only, or till stock lasts. That gives all of your Prime subscribers just 24-hours or less to grab yourself one, or many, bargains across multiple product categories and genres.

The good news is that if you aren’t currently an Amazon Prime subscriber, you can actually sign up for a free 30-day Prime trial here, which comes with no obligation after that 30-days and will also allow you to take advantage of all of the following Prime Day deals.

There’ll be over 100,000 deals offered throughout the day, today, and of course, we will be continuously updating the list below with the best tech deals on offer.

UPDATE: Prime Day is now over. All deals mentioned below are now expired.

Amazon Devices

  • Amazon Echo: $129.99 | Original price: $179.99
  • Amazon Tap (Echo): $99.99 | Original price: $129.99
  • Fire Tablet, 7″ Display, Wi-Fi, 8 GB: $33.33 | Original price: $49.99
  • x3 Fire Tablets Pack (Black/Blue/Magenta): $89.97 | Original price: $169.97
  • Kindle Paperwhite Essentials Bundle: $119.97 | Original price: $179.97
  • Amazon Fire TV Stick w/Standard Remote: $24.99 | Original price: $39.99
  • Amazon Fire TV Stick w/Voice Remote: $34.99 | Original price: $49.99
  • Amazon Fire TV 4K: $69.99 | Original price: $99.99
  • Kindle Unlimited: Up to 40% off

Smartphones

  • Google/Huawei Nexus 6P: Up to 40% Off
  • Moto X Pure Edition Unlocked Smartphone, 32GB Black: $249.99 | Original price: $349.99
  • Nextbit Robin Factory Unlocked Android Cloud Phone: $239 | Original price: $399

Smartwatches

  • Apple Watch Sport 42mm Space Gray Aluminum with Black Band (Refurb): $270 | New from Apple: $349
  • Pebble Time Steel Smartwatch for iPhone/Android: $159.99 | Original price: $219.95
  • Samsung Gear S2 Smartwatch: $224 | Original price: $299
  • Third-party Milanese Loop Band (42mm, black) for Apple Watch: $15.99 | Original price: $23.99
  • Huawei Watch Stainless Steel with Black Suture Leather Strap: $175.99 | Original price: $349.99

TVs/Home Entertainment

  • NVIDIA SHIELD 4K Android TV + 2nd free controller: $149.99 | Original price: $259.98
  • Hisense 43-Inch 4K Ultra HD Smart LED TV (2016 Model): $299.99 | Original price: $399.99
  • Samsung UN55KU6600 Curved 55-Inch 4K Ultra HD Smart LED TV (2016 Model): $649.99 | Original price: $1247.99
  • VIZIO S5451w-C2 5.1 Channel Sound Bar with Subwoofer and Surrounds: $199.99 | Original price: $499.99

Consoles/Games

  • PlayStation Gold Wireless Stereo Headset – Jet Black: $59.99 | Original price: $100
  • Xbox One 500GB + 3 Games + 2 Controllers + $50 Gift Card: $279 | Original price: $455.22
  • Xbox One 500GB Console System With Kinect (Certified Refurbished): $220 | Original price: $245
  • Doom for PS4: $29.99 | Original price: $59.99
  • Doom for Xbox One: $29.99 | Original price: $59.99
  • Mortal Kombat XL for PS4: $34.99 | Original price: $49.99
  • Mortal Kombat XL for Xbox One: $34.99 | Original price: $49.99
  • Assassin’s Creed Syndicate for Xbox One: $17.91 | Original price: $59.99
  • DiRT Rally for PS4: $34.99 | Original price: $49.99
  • DiRT Rally for Xbox One: $34.99 | Original price: $49.99
  • UNCHARTED: The Nathan Drake Collection for PS4: $19.99 | Original price: $40

Laptops

  • Apple MacBook 12-Inch, 512 GB, 2016 Model: $1499 | Original price: $1699
  • Lenovo Thinkpad 11E: $249.99 | Original price: $549
  • ASUS Chromebook 11.6 Inch, Intel Dual Core, 4GB RAM: $139.99 | Original price: $190

Smart Home

  • Philips Hue x3 White and Color Ambiance Bulbs + 2nd-Gen Hue HomeKit/Alexa Hub: Up to 37% off
  • Samsung SmartThings Hub and Leviton Plug-in Outlet Bundle: $86.97 | Original price: $128

Networking

  • Google/Asus OnHub Dual-band wireless-AC1900 router: $129.99 | Original price: $199.99
  • Eero Home WiFi System (Individual): $149.99 | Original price: $199.99

Miscellaneous

  • Sphero Star Wars BB-8 Droid for iOS & Android: $96.99 | Original price: $150
  • LG 29-Inch 21:9 UltraWide IPS Monitor: $249 | Original price: $400
  • $10 free credit with $50 Amazon Gift Card
  • View-Master Virtual Reality Headset Starter Pack for iPhone & Android: $12.59 | Original price: $29.99
  • GoPro HERO Session with Remote, Memory Card, and Carrying Case: $199 | Original price: $342
  • Bose SoundTrue around-ear headphones II, Charcoal: $99.95 | Original price: $179.95
  • SanDisk Memory Products: Up to 40% off
  • SanDisk 200GB Micro SD Card: $58.99 | Original price: $80
  • Segway miniPRO Smart Self Balancing Personal Transporter with Mobile App Control: $699 | Original price: $1299
  • iRobot Roomba 614 Vacuum Cleaning Robot: $249.99 | Original price: $379.99
  • Polaroid ZIP Mobile Printer for iOS & Android Devices: $88.98 | Original price: $159.99
  • Ray-Ban Justin Sunglasses: $95 | Original price: $125
  • Samsung U28E590D 28-Inch 4K UHD LED-Lit Monitor: $299.99 | Original price: $499.99

As mentioned earlier, we’ll be continually updating this list with the best deals available, check back for more!

You can follow us on Twitter, add us to your circle on Google+ or like our Facebook page to keep yourself updated on all the latest from Microsoft, Google, Apple and the Web.

Related Stories