So yeah, Apple sold some stuff. Or lots of stuff, to be more accurate. Having already had a smashing first quarter, the Cupertino giant has now announced its Q2 2015 financial results for the quarter ending this past March and they’re impressive to say the least. But we already expected that, didn’t we?
The headline numbers are big ones. Revenue of $58 billion. 12.6 million iPads sold. 61.2 million iPhones sold along with 4.56 million Macs. All that equates to a quarterly net profit of a massive $13.6 billion. That’s billion. With a capital ‘B.’
Hot on the heals of the release of the Apple Watch, the company’s first new product category since the arrival of the iPad back in 2010, Apple’s stellar numbers should come as little surprise to most, and even the reduction in iPad sales isn’t a huge shock given the product category’s steady decline over the past few quarters.
Apple CEO Tim Cook is understandably rather pleased with his company’s efforts, saying that he is “thrilled by the continued strength of iPhone, Mac and the App Store, which drove our best March quarter results ever.” He goes on to say that Apple is “seeing a higher rate of people switching to iPhone than we’ve experienced in previous cycles, and we’re off to an exciting start to the June quarter with the launch of Apple Watch.” It’s that launch of the Apple Watch which could see the company post impressive numbers next time around, too.
Apple’s results are even higher than what had been generally predicted by analysts, with around 5 million more iPhones being sold than the industry had believed to be the case.
If Apple Watch sales are equally incorrectly predicted, Apple might have a hit on its hands.
The full press release of the earnings call is as follows: