As a company, Apple is extremely unique in the fact that it can manage to stir up a sense of wonder and excitement for its media events with relatively little effort. Regardless of whether you're a fan of Apple's products and services, everyone seems to want to know just what Tim Cook's company is planning next. This time around appears to be no different, with the technology-loving world chomping at the bit to see exactly what the Cupertino-based company has in store for us today at the Bill Graham Civic Auditorium.
