Early Data Suggests iPhone 6 Is Outselling iPhone 6 Plus By A Huge Margin

We’re just a day and a few hours into the iPhone 6 and iPhone 6 Plus lifecycle life, but already there’s one question that is on everyone’s lips: just which of Apple’s two new phones is proving the most popular amongst buyers?

In reality, it’s probably a little too early to tell for sure, but that doesn’t mean that we can’t at least get an inkling into how things are settling down as far as sales go. To that end, the folks at Mixpanel are probably a good place to start when trying to piece everything together.


For those that aren’t familiar with Mixpanel, it’s a firm that offers an analytics SDK for app developers, and their code is inside a healthy proportion of the apps that sit on the App Store right now. Based on that, it’s arguable that the stats collected by Mixpanel should be a relatively accurate representation of how things are really panning out in the iPhone sales department. Or at least, the stats coming from Mixpanel are better than nothing!

Producing a graph and updating it hourly, Mixpanel has started sharing its findings with the public, and as of early afternoon on the 20th, it appears the smaller iPhone 6 is very much in the lead.

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According to the numbers, the iPhone 6 makes up nearly 2.5% of the devices being used with apps that Mixpanel is tracking. It’s not a huge percentage, but given the fact that both new phones haven’t been on sale for very long at all, we’re more interested in the ratio of iPhone 6 to iPhone 6 Plus use than when compared to other iPhones.

In that regard, the iPhone 6 Plus makes up less than a third of one percentage point. That’s quite the ratio and it looks even more stark when plotted on a graph!

Of course, all this means relatively little at this point, and there’s no proof that the lower iPhone 6 Plus usage isn’t a simple case of nobody being able to buy one due to stock shortages. In truth, we need to give it much longer before drawing any conclusions.

But that won’t stop us trying, will it?

Since the graph is updating on an hourly basis, and if you so wish, you can follow on its updates by going here.

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