Apple Shares Behind-The-Scenes Video Highlighting How Vision Pro Is Made

Apple finally made the Vision Pro headset available for preorder yesterday after months of waiting since the June 5 unveiling at WWDC, and the promotional machine is very much underway.

Shortly after the Vision Pro preorders began Apple CEO Tim Cook shared a short video clip on the X social network that highlighted how the headset was made. And now a better version of that same video has been posted to YouTube, too.

Apple’s video runs for just one minute and 22 seconds but it takes us on a tour of Apple’s production facility while the Vision Pro’s EyeSlight display is being produced. “A peek behind the scenes to see how we make Apple Vision Pro, our first spatial computer,” the video’s description reads.

The Vision Pro headset is Apple’s first foray into a new market since it introduced the Apple Watch back in 2014 and Apple is hoping that its bet on so-called spatial computing will prove to be a success.

Buyers of the Vision Pro can place a preorder as of yesterday with prices starting from $3499 for the 256GB configuration. 512GB and 1TB options are also available, while Apple is also selling a number of accessories including an additional battery for $199 and a special travel case that will also cost $199.

The headset officially goes on sale on February 2 and that’s when deliveries should begin across the United States. A release schedule for an international customer base has yet to be made public, however.

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