Taimur Asad on May 9, 2025, 5:48 pm

New Apple Ad Focuses On Apple Vision Pro And Mother’s Day

Apple’s latest Apple Vision Pro ad, posted to YouTube, has focused on the upcoming Mother’s Day which takes place this Sunday in the United States.

The new ad focuses on a pair of parents who filmed their newborn son using iPhones and the spatial video feature. These videos can only be viewed on the Apple Vision Pro and offer a 3D effect that is truly impressive, test it at an Apple Store if you haven’t already, and don’t have a headset of your own.

The ad shows the video being edited ahead of being watched on an Apple Vision Pro.

For one whole year, Khulan and Sam filmed their newborn son in spatial video on iPhone. Sam secretly edited the spatial videos into a home movie for Khulan to watch on Apple Vision Pro. For Mother’s Day, Sam surprised her with the home movie and a chance to relive her memories as if she was there again. Watch to see her reaction.

Unusually, the ad runs for more than four minutes and is well worth checking out, even if you aren’t all that interested in spatial video or the Apple Vision Pro itself.

The Apple Vision Pro is now on sale in multiple countries with a price starting at $3,499. It’s expected to be followed by a cheaper version that will use new materials and remove some features to make it more affordable.