The iPhone 6 looks set to be announced by Apple next week, and it seems like every retailer and carrier is getting involved in hyping it up. O2, a major network operator in the United Kingdom, has joined in with the fanfare by posting a newspaper ad that refers to a secret, unannounced device, and although it could refer to a number of upcoming handsets, it’s clear that iPhone Fever is now gripping one of the UK’s foremost carriers.

Given that the iPhone 5s launched in early September, we always suspected that its successor would follow suit, and a few weeks back, a reliable source all-but confirmed the 9th. This was given the stamp of authenticity when Apple began pushing out invitations to the keynote last week, and the company’s choice to hold the address at the Flint Center instead of the usual, smaller venue of the Yerba Buena suggests that big things are in store.

iPhone-62

In the iPhone’s earlier days, O2 claimed exclusivity over the device, and even though one can purchase the handset through a number of operators including Orange and T-Mobile’s collaborative Everything Everywhere nowadays, O2 is certainly starting early in its efforts to draw new customers.

As you’ll probably be aware, the iPhone 6 is being touted as one of the most significant upgrades to the line-up since the original dropped in 2007, for as well as an all-new, iPad Air-like design, the display appears set for a dramatic increase. On September 9th, expect Tim Cook and co. to announce a 4.7-inch device accompanied by a 5.5-inch variant, and given that the current flagship offers a mere 4-inch display, this is quite the leap.

With a bumped up, 64-bit A8 processor, improved motion coprocessor, NFC and ruggedized Touch ID fingerprint sensor, scarcely anything appears to have been left untouched, and although the iPhone will undoubtedly be the main topic of conversation, the tech company apparently has a further surprise, quite literally, up its sleeve.

iPhone 6 O2 Ad

The elusive iWatch is expected to d├ębut, although apparently, it will only be previewed, with a release not expected until early next year. Still, the 4.7-inch iPhone will likely ship one week to ten days after September 9th, and with the 5.5-inch option set to follow in October, there’s plenty to look forward to.

We’ll have everything covered top to tail here at Redmond Pie, so stay tuned!

(via: Tom Warren [Twitter])

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