Flappy Bird, the famously frustrating title that was previously available on iOS and Android until its creator decided to take it down, is set for a dramatic return, with the dev stepping out and confirming that it will re-emerge on the scene this coming August.
Even though the App Store and Google Play have spawned many great success stories, the rise of Flappy Bird, created by lone indie Vietnamese developer Dong Nguyen, was quite unique. Having been around for the majority of last year, it seemed to really catch on during the holiday season of 2013, and with the fanfare spilling over into the new year, it began this year as the hottest title in mobile space.
Generating tens of thousands of dollars per day, you might naturally presume that any developer would be reveling in this success, enjoying the new-found celebrity that even saw Nguyen called for a meeting Vietnam’s deputy prime minister. But instead, there was a sense that he felt the attention was unwarranted, and that the blogosphere was over-hyping his title. Moreover, there was also the issue that the game was fast becoming known as a great source of frustration, and while it’s always good for a popular game to be challenging, Nguyen was not happy that Flappy Bird was seemingly contributing to rising stress levels.
The fact that he was inundated with questions, queries, buyout offers and media requests couldn’t have helped matters, and as such, he decided to pull the game completely from both the App Store and Google Play Store. Everything was fairly abrupt, too; the announcement was made in early February, and by the very next day, it was gone. At the time, it seemed like it would never come back, but Nguyen has since continued to hint that it may be in line for a dramatic return when the time was right, and now, it looks like an as-yet unconfirmed date in the month of August will indeed play host to the rebirth.
The game will be revamped from the original, featuring multiplayer support among other goodies, and Nguyen promises that it will also be “less addictive” than the old version.
The real question after all of the fanfare, though, is whether casual gamers will flock in their tens of millions to play the sequel.
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