United States President-elect Donald J. Trump has provided additional insight into a conversation he had with Apple CEO Tim Cook, including revealing details about possible incentives that could be put in place to enable the world’s richest company to start manufacturing its products back in the United States.
In a candid interview with The New York Times, incoming President Trump confirmed that Tim Cook had indeed called him after his election win, with the conversation quickly turning to potential future plans under Trump’s Presidency.
It hasn’t been revealed exactly why Tim Cook took the opportunity to call Donald Trump, and more importantly, what the tone of the conversation was, but it’s highly likely that as the CEO of one of the most important companies in America, Cook would have wanted to start dialogue with the new President, especially after some of the derogatory comments that Trump made about the company during his election campaign.
Whatever the tone, it seems the conversation quickly turned to Trump expressing his desire to get Apple’s manufacturing back into the United States:
Tim, you know one of the things that will be a real achievement for me is when I get Apple to build a big plant in the United States, or many big plants in the United States, where instead of going to China, and going to Vietnam, and going to the places that you go to, you’re making your product right here.
The idea of bringing manufacturing of devices like the iPhone and iPad into the United States is clearly the most romantic option for Apple, and would definitely be an achievement for Trump’s Presidency if it actually happened.
But the real question for companies like Apple is how the new government will entice manufacturing back into the United States when it is so much cheaper to handle production in places like China. Donald Trump appears to be proposing tax incentives to offset that cost:
I think we’ll create the incentives for you, and I think you’re going to do it. We’re going for a very large tax cut for corporations, which you’ll be happy about.
Trump isn’t physically in office yet, but it will be extremely interesting to see this one unfold and if the alluded tax incentives for large corporations do actually materialize.
(Source: The New York Times)
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