It is largely reckoned that Apple will be rolling out two significantly larger iPhone 6 models later on this year – a 4.7-inch version and a more sizeable edition packing a 5.5-inch display. It has been mentioned on several occasions that the bigger iPhone 6 will cost $100 more, and a new analyst report has corroborated this notion while also adding that consumers are more than willing to bear the additional cost for the corresponding bump in display real estate.
Apple has, since the iPhone’s inception way back in 2007, kept things small. While numerous mobile device manufacturers like Samsung, HTC and Sony have been the driving force behind the so-called “phablet” movement with displays edging towards and beyond the 5-inch mark, Apple’s only notable increase was back with the iPhone 5’s paltry rise from 3.5 to 4 inches.
This is all about to change in 2014, as per overwhelming levels of reports and leaks suggesting that Apple is plotting a two-pronged assault on the high-end smartphone market, and according to Raymond James analyst Tavis McCourt, the purported price point of the 5.5-inch iPhone 6 – $100 more than the 4.7-inch model – shouldn’t be cause for alarm.
Some analysts are worried that the high cost of the bigger iPhone 6 will price many prospective buyers out of the market and as such, sales will be adversely affected. But McCourt’s own survey date seems to refute this, and the old notion that folk would sell a kidney in order to get the latest Apple smartphone rings true once again.
As noted in a report by MarketWatch, McCourt said of the 5.5-inch iPhone 6:
Our June consumer survey points to continued growth in the willingness of iPhone users to pay $100 more for a bigger screened iPhone, with now a full one-third of survey respondents willing to pay a $100 premium.
One-third is a sizeable portion of any sample, and given how several analyst reports have noted that the iPhone 6’s size increase will prompt record upgrades and swathes of Android users to jump ship, the anticipation level for what’s next out of Cupertino appears to be of unprecedented proportions.
Based on what we know, or what we think we know thus far, will you be picking up the iPhone 6?
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